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Product Analyst

As the Product Analyst at Quikly, you will play a key role in all phases of the technical product life-cycle by collaborating with the Product Managers and Leadership Team in the following key areas:

Shape

  • Track and report on KPIs for the customer journey, research and explain variances to history and to target
  • Research market trends, perform competitive analysis and prepare appropriate strategies to position products
  • Review analytical and customer data regularly to understand opportunities for improvement and generate ideas for how we can deliver better consumer experiences and results for our customers
  • Identify product features and enhancements through relevant research, data, and cost/benefit analysis and determine key success metrics for product success
  • Define data to be collected for measuring success of new product features, and work with developers on proper tracking and instrumentation of data

Build

  • Design and build performance dashboards to derive actionable insight from data
  • Work closely with cross-functional Agile teams to properly design and conduct A/B tests for product feature experiments and improvements
  • Support QA and testing processes to ensure that functionality is implemented to specification
  • Develop appropriate documentation and training materials for products

Run

  • Monitor post-launch evaluation of products by comparing actual results to expected results and summarize performance for stakeholders and rest of the company
  • Prepare and deliver reports that measure the performance and effectiveness of features on our site and continually review and provide insights to drive ongoing optimization

Desired Skills & Expertise 

  • Bachelors degree in Business, Finance, Mathematics, Statistics, Economics, Analytics, other 
  • MBA a plus
  • 2 to 5+ years of relevant work experience
  • Digital marketing / SaaS experience highly preferred
  • Intellectually curious and highly analytical with the ability to interpret data in a way that leads to actionable strategies
  • Strong financial and business acumen
  • Tireless advocate for use of data to solve problems
  • Effective presenter of complicated analysis, data concepts, and insights via appropriate visualizations and storytelling to ensure message is properly received
  • Experience extracting and utilizing data from multiple data sources
  • Passion for Ecommerce, brands, products, consumer understanding & retail industry
  • Experience with BI tool
  • Advanced user of Microsoft Excel to model and analyze data
  • Experience with Adobe Analytics, Google Analytics, or similar web analytics tool
  • A/B or multivariate testing experience preferred
  • Excellent prioritization, organization, and time management skills and ability to work with minimal supervision in a fast-paced environment
  • Strong attention to detail
  • Must be able to present new ideas effectively
  • Strong communication skills, both written and oral
  • Positive attitude and enthusiasm for the challenge

What We Can Offer You

  • Exciting, challenging problems to solve - you'll never have a boring day at the office 
  • A fun work environment where you will collaborate with a smart and talented team of engineers, sales, product, and marketing leaders. 
  • Unique opportunity to work with/collaborate with top-tier digital marketers across Fortune 500 companies 
  • Opportunity to participate in the growth stage of a leading Detroit tech startup 

About Quikly 

Quikly is an industry-leading enterprise marketing platform. Our marketing suite focuses on customer retention, acquisition, and revenue generation. Trusted by Fortune 500 brands, Quikly’s scalable technology allows digital marketers the ability to generate demand in a meaningful way in real-time and drive far better return-on-investment per marketing dollar spent. 

Headquartered in downtown Detroit, Quikly has become one of the fastest growing tech startups over the past three years. Quikly is a team of doers passionate about consumer marketing, technology, and design. We’re here to reinvent how brands engage with their customers.

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